College of Mass Communication and Media Arts
1 vision. 24 hours.

The College of Mass Communication and Media Arts study how media technologies tell stories, entertain mass audiences, and educate citizens of the world.  The college teaches students how to be responsible and creative in their media making.  They are able to teach these values through hands-on learning with programs such as the Big Muddy Film Festival (the longest running student-run film festival in the United States), the Daily Egyptian student newspaper, and the Emmy Award Winning River Region Evening News, which students write, edit, produce and anchor a live half-hour newscast, viewed in more than 300,000 households. 

Faculty, staff, and students cultivate an understanding of the media’s special role for citizens and professional media makers working across a spectrum of cultures and political systems. The college is made up of three specializations: Cinema and Photography; Journalism; and Radio, Television, & Digital Media.  Students across all three specializations are able to focus on one area of study while having the ability, through collaborative teaching, to expand their skills by taking courses in any of the programs. 

Your contribution is an investment in our students’ success.  We are thankful for your generosity.

MCMA Student Emergency Scholarship Fund:  Fund to assist  students in immediate financial need to remain in school.  This fund will  provide the bridge that students need to cross over financial pitfalls that  would otherwise force them to leave school.

Daily Egyptian Fund: The purpose of this is to fund the operation of the Daily Egyptian.

Big Muddy Film Festival Endowment Fund​: The purpose is to support the annual Cinema and Photography Big Muddy Film Festival.  In addition to assisting with providing national and international visibility to the Big Muddy Film Festival, this will also provide additional funds for the Big Muddy Film Festival budget and fund students who are involved in the production of this film festival. 

River Region Evening News: This helps support the River Region Evening news and expenses associated with the daily live newscast on WSIU-TV. 

Award Winning MCMA AdLab:  The student chapter of the American Advertising Federation competes in regional and national advertising competitions. AdLab also runs an in-house advertising agency providing full agency services such as branding, social media, print materials and advertising campaigns for internal and community partners. 26:46:  An alternative news magazine that covers quirky human interest stories, airs on the regional PBS affiliate and has won more than 31 professional regional Emmy Awards and 7 National College Television Awards. Responsibilities include: film/video production, graphics, animation, web, hosting/on-camera, producing, and more. Episodes air on WSIU, our region's PBS station.

Digital Dog Records:  A student-run music production company focusing on local bands.  The students learn and explore music and recording technology.  Funds would be used to purchase related equipment, student travel for field trips to recording studios, and to defray production costs.  

MCMA Technology Fund:  Funds raised for VR and AR equipment as well as sports trailer equipment and other new projects.

College of Mass Communication and Media Arts Student Scholarship Fund:  to support student professional development including travel to competitions, conferences, and award ceremonies.

Top 5 Participating Groups (most dollars raised)
This includes dollars during the 24-hour Day of Giving only. Offline dollars will be counted and updated after the 24 hours.
Rank Department Raised
1 School of Medicine $196,336.00
2 College of Education and Human Services $171,847.00
3 Saluki Athletics $139,301.88
4 College of Liberal Arts $113,380.00
5 Diversity Initiatives $101,000.00
Top 5 Participating Groups (most gifts)
This includes dollars during the 24-hour Day of Giving only. Offline dollars will be counted and updated after the 24 hours.
Rank Department Gifts
1 Balancing Education, Experience, & Reality Schp. 815
2 School of Medicine 285
3 School of Law 235
4 Saluki Athletics 159
5 College of Agricultural Sciences 141
Donate and turn the world MAROON!
Rank State Gifts
1 IL 41
2 CA 5
3 AZ 3
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